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Agent for Max Factor


We were asked to create and set up a Windows Live Messenger agent for Max Factor through MSN. An agent is a quasi AI buddy that can answer your questions with pre-programmed responses – we tailored Max Factor’s agent with a menu that directs you to cool make up tips, videos and their products.
To spread the vibe we tied in Messenger with Facebook’s Friend Connect application, so you can let your friends know about the Max Factor agent.
There’s nothing like telling your friends about make up tips through two major social networking interfaces… when you’re testing the app.
I’m so pretty.

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Categories: All, CRM Campaigns & User Retention, Design
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